Years ago, when I was just a wee little newbie, there was a guy who belonged to my local REIA group who always wore a button to the meetings that said YAFTAX.
This fellow was one of the big dogs—owned lots of rentals, had been in the group forever, was on the board, all that intimidating stuff—but after a few months, I finally got up the nerve to ask him what YAFTAX was.
He smiled at me and said, “Say it out loud”. I said, “Yaf-tax. Ya-af-tax. Ohhhhhh. Ya have to ask”.
He went on to explain that he attributed his success largely to his willingness to ask for ANYTHING from a seller. A lower price, better financing, leave the furniture, whatever it took to make the deal work for him, whether or not he thought the seller would say yes.
That’s turned out to be one of the most valuable lessons I’ve ever learned.
It’s so easy to “think for your seller” and assume that he won’t be interested in what you can do for him—especially when that seller has already told you that what works for him is something completely different. If you ask for what you need, he may very well say “
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